DR.S.JANSIRANI,  A.VENKATESH. Effect of AI‑Enabled Marketing on Consumer Buying Decisions in Chennai. International journal of economic perspectives, [S. l.], v. 26, n. 6, p. 1–15, 2026. Disponível em: https://ijeponline.com/index.php/journal/article/view/1114. Acesso em: 30 jun. 2026.