Gourav Kamboj, Dr. Esha Mehta, Meenu Grover, Dr Geetika Sharma, Navjot Kaur, Ravinder Singh, Poonam, “Green Marketing and Consumer Behavior in Emerging Economies: A Systematic Literature Review with Bibliometric Analysis”, International journal of economic perspectives, vol. 20, no. 7, pp. 63–87, Jul. 2026.